Thursday, June 7, 2012

Survey Asks Who Poses Biggest Threat to iPad – Answer Is Nobody or the iPad ...

via iPad Insight by Patrick Jordan on 6/5/12

Tablet Purchase Plans

The latest Changewave survey of consumers on tablet demand shows the iPad is still the device that nearly 3/4 of users plan to buy, and no other tablet is even close. As you can see in the chart above, 73% of respondents list the iPad as the tablet they plan on buying.

Coming in a distant second is the Amazon Kindle Fire at just 8%. The Samsung Galaxy Tab is in third place, with just 6%. The Blackberry PlayBook doesn’t even merit a mention or a spot on the chart. Windows 8 tablets don’t either.

Another part of the survey that reinforces just how dominant the iPad appears to be in this sort of mindshare area is a question about a possible iPad Mini. Changewave offered respondents a likely description of the iPad Mini and asked whether they would plan to buy one for themselves or someone else (e.g. a family member) – 3% said they were very likely and 14% said they were somewhat likely.

So, for now it looks as if an alternative iPad model might offer stiffer competition than any rival tablet.

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Read the rest of Survey Asks Who Poses Biggest Threat to iPad – Answer Is Nobody or the iPad Mini (127 words)


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